It is an online platform that allows users to communicate with each other and provide support with a dedicated community building. You can then configure and personalise your community and help all the members to converse amongst them and with your business with ease. The users within the community can answer questions, learn new utilities, skills from other people, test & sell new products and ideas, and reach out and keep in contact with like minded people.
Formerly Experience Cloud was known as Community Cloud.
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Salesforce Experience Cloud also helps to form better relationships with customers. You can easily repeat business with your customers as they will connect with your business on a deeper level through exchange of stories, and building trust with the help of healthy reciprocation. In addition to this, community cloud also provides access to training resources or any other documentation important for client retention. The members of the community can even securely exchange important documents or set data to offer customers with clear information when needed.
You can also give portal access to your channel partners for sharing information, collaborating on deals, and shortening sales cycle. The Salesforce Partner Experience Cloud helps create interactive, real-time and personalised sites to establish connections and communications between partners. They can send and share documents directly other members of the community, making for collaborations and onboarding smooth & easy.
Easily communicate within your business set-up, you can completely change the traditional way of communicating with specific staffing areas. Create portals for onboarding, easily submit issues to the HR department and provide access to useful materials at a faster rate. Once your staff are well acquainted with the operations of Experience Cloud, you can upskill on new business areas from within the personalised community you have created.
TechMatrix is founded by a team of dynamic and high-spirited entrepreneurs who are pioneers in the Cloud Computing space. It has successfully contributed to running and supporting different business organizations for several years
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Salesforce Experience Cloud is useful for both B2B and B2C businesses. As community cloud has the ability to create communities for customers, it has the ability to tailor your portal to fit your needs, independent of whichever audience type you are targeting.
Experience Cloud can be hosted on Salesforce sites and integrated with external websites as well. It allow to enjoy a seamless transition between your website and your community whilst gaining the all the benefits of being a Salesforce product.
TThere are a total of 6 different Community Cloud licenses: Customer Community, Customer Community Plus, Partner Community, Lightning External Apps Starter, Lightning External Apps Plus, and Channel Account. The three most popular licence types allow a B2C focused portal with the ability to access and share Salesforce Accounts and Contact data only. The Customer Community Plus license allows for everything on the Customer Community Licence, with additional features like reports and Dashboards, enhanced security etc. Partner Community license allows not just accounts and contacts but also leads, opportunities and cases to be shared.
The main difference between a Lightning Community and a Visualforce Community is that both have their own benefits depending on your business needs.
A Lightning Community allows users to use Salesforce preset templates for a simple and faster setup.
A Visualforce built Community on the other hand is entirely personalised. This style of Community is more advanced and requires skilled developers to implement.